Sponsor an Important Media Post
The Important Media network is a great place to promote your company’s healthy and green initiatives and products. Our readership of about 3.5 million monthly readers tend to be highly educated, high earners, and have disposable income (most have no kids). Our demographic data are publicly available here: Important Media Readership.
See Why Blog Posts are the New Ad Unit from Hubspot for a thorough analysis of the outstanding effectiveness of content-based marketing. Sponsoring a post will get your info prominently published, blasted out to our many social media followers, and passed along through RSS feeds and newsletters. Your article will be permanently available on our site and will provide long-tail exposure for you as readers find our search optimized articles for the keywords associated with your product. We will happily promote you and the article you sponsor through our social media outlets, as well. Please note, links in the sponsored article will be live and connected to your site, but will not pass pagerank.
Sponsored posts, which can include stories from press releases, videos, articles, interviews…you name it, cost $150 per article on all but four of our sites. The cost on CleanTechnica.com (the #1 cleantech-focused website in the world) is $500 per article, the cost on Gas 2 is $300 per article, and the cost on Planetsave.com is $200 per article.
Payment is required before posts go live, no exceptions.
Here are two recent examples of sponsored posts:
Who Writes the Sponsored Articles?
If you like, you can submit your own high quality and original article for us to present to our readership under a Guest Contributor by-line (which we also use for syndicated articles and featured guests). You are free to write anywhere from 350-1200 words, and pick a topic of your choice. General guidelines are that, if it looks too advertorial, it will not attract readers, so we suggest that you focus on your industry and speak as a voice of authority in that field. If you offer something of value to readers, they’re more likely to like you, and to share your article. You are encouraged to include a photo and/or video clip, as well. If you’d like us to write an original piece for you, just let us know. We know our audiences well and charge just $25 for writing services per article.
If you’d prefer, we can get your sponsorship onto an existing article. If all you’re looking for is to be affiliated with a particular subject, take a moment to search our network using the search box at the bottom left of the page. If you find an article you’d like to sponsor, just let us know which one.
OPTIONAL: Make it sticky!
If you’d like to have us feature your sponsored article, you can “make it sticky” by having us put it in the top right of our sidebar for a month. This greatly increases the exposure your article will get, and gives it an additional boost in terms of SEO. The cost for this is $150 for a month for that article to sit at the top right of the site.
The sites below accept advertorial content. Feel free to check them out—you’ll be taken to a new page in a new tab or window, and this page will stay open.
(the world’s biggest clean tech website) ($500)
(biofuels, alternative transportation, and the future of all things that go) ($300)
(wildlife, science, green news) ($200)
Standard sites (all $150 unless noted):
Eat, Drink, Better
Green Building Elements
(green building, energy efficiency, LEED, green products)
(green business, social enterprise)
Green Living Ideas
(personal health, sustainability and the green lifestyle)
Blue Living Ideas
The Inspired Economist
(sustainable business and corporate social responsibility)
(local issues, everywhere)
Red, Green, and Blue
(environment, public policy, and politics)
(Waste: reduction, reuse, recycling, and upcycling, since 2003!)
Feel Good Style
(eco-fashion, natural beauty, and green personal care)
Vibrant Wellness Journal
(health, wellness, food, recipes)
Crafting a Green World
(all things 2 wheels! Plus, city living, outside the vehicle)
(the electric vehicle revolution is not only here, it’s huge)
(all things solar power)
(alternative, off-grid living)
Individual and Bulk Purchases of Standard Site Sponsored Posts
Important Media Premium Site Sponsored Posts
|Sponsored Article, CleanTechnica.com
The world’s #1 clean tech site.
|Sponsored Article, PlanetSave
For all things science and green.
|Sponsored Article, Gas2.0
A Technorati top 5 green transportation site.
Make it Sticky
Get your article promoted in the sidebar of the site for 30 days!
Don’t have time or expertise to write your own advertorial? No problem. We will do the research on your company, write the post for you, and give you a round of edits. Keep in mind, final editorial discretion is ours, but we know our audiences best, so this option will help your article really resonate.
Important Media reserves the right to reject (with 100% refund) any sponsored posts that do not meet our strict guidelines for any reason. Still have questions? Don’t hesitate to email accounts@ImportantMedia.org. Thanks for your business, and we look forward to working with you!